The Startup Playbook is Broken... For Founders Like Us.

A Founder’s Guide to Bridging the Gap Between Deep Tech and Market Success.

adam russek sobol playbooks for hardtech

Why Hard-Tech Founders Are Underserved

Hard-tech founders often operate in a complex environment where traditional playbooks don’t apply.

Unlike their SaaS counterparts, who can easily pivot and iterate based on user feedback, hard-tech founders face lengthy development cycles and regulatory hurdles. This gap creates unique challenges—from securing funding to navigating technical roadblocks—that can make their journeys feel isolating.

It’s time to recognize their struggles and provide the support they truly need.

Introducing the Full-Stack Innovator Framework

The Architect

Designs the blueprint for innovation by outlining systems and structures that support effective commercialization.

The Founder

Nurtures innovative ideas into viable products by managing resources and guiding teams through the startup journey.

The Operator

Ensures efficient execution of plans and strategies by optimizing workflows and building operational capabilities.

The Strategist

Crafts actionable plans by analyzing market trends and aligning innovative solutions with business objectives.

Inside the Playbook, You'll Discover: